In-House Projects

Beyond serving major brands, we create and operate our own ecosystems. Our internal projects combine branding, technology and culture with 100% autonomous management by Gurgel Hub.

The current format is a summary presentation. For complete information, visit the official websites.

Club Jardins
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Urban Portal & Guide

Club Jardins

Content, culture, and lifestyle portal for the Jardins circuit

Club Jardins is a curated platform dedicated to the lifestyle, culture, and exclusive circuit of the Jardins neighborhood in São Paulo. Bringing together fine dining, art, fashion, hospitality, and local culture, connecting residents, visitors, and premier brands.
GastroMarca
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Culinary Branding & Marketing

GastroMarca

Strategy, branding, and marketing for real food & beverage businesses

GastroMarca comes from direct experience with real restaurants — their daily pain points, operational challenges, and growth decisions. Delivering visual identities, menu design, social media, and marketing strategies directly connected to operations and bottom-line revenue.